Arts, culture and heritage work is often rich with context. It can involve funders, partners, stakeholders, communities, artists, audiences, history, impact and public value. All of it matters, but not all of it can carry the same weight at the same time. Heavy Weather exists to help make that work clearer. Through creative direction, editorial thinking and design, I shape the information, message and visual system so publications, campaigns and identities become easier to understand, easier to trust and easier to support. With over a decade of experience across cultural, public-facing and purpose-led projects, alongside experience as a design lecturer, the aim is always the same: to help important work make sense to the people who need to engage with it.